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Ph.D., Scholar, Marketing (Jindal 91视频 Business School)

M.Phil., Marketing (KUSOM, Nepal)

MBA, Marketing (SMU, India)

M.S., Physics (TU, Nepal)

B.S., Physics (TU, Nepal)

 

Prof. Tank Prasad Neupane

Lecturer

Email tankp.neupane@jgu.edu.in
Connect with me
ORCID ID 0000-0001-6415-7937
Key Expertise Consumer Choice, Modeling and Analytics, Brand Management.

Ph.D., Scholar, Marketing (Jindal 91视频 Business School)

M.Phil., Marketing (KUSOM, Nepal)

MBA, Marketing (SMU, India)

M.S., Physics (TU, Nepal)

B.S., Physics (TU, Nepal)

 

Biography

Tank Prasad Neupane is a Lecturer of Management at Jindal 91视频 Law School, O. P. Jindal 91视频 University (An Institute of Eminence Deemed to be University), India. As a fellow of the Center for Advancing Research in Management and Law (CARML), he conducts workshops and research at the interface of management, consumer behavior, and law.

Before joining this university, he worked at reputable institutions in Nepal, including Tribhuvan University and Kathmandu University. He has about eight years of research experience and 17 years of teaching experience. His key teaching areas are marketing, financial decisions, consumer behavior, and data analytics.

With over eight years of professional experience, he has provided technical advice to the government of Nepal and donors on the impact study of developmental programs at the federal, provincial, and local levels of government. He has led a few government-funded technical studies as principal investigator & co-investigator and has provided input to the Government of Nepal on key policy and planning programs.

He has peer-reviewed research papers for Review of Behavioral Economics- an ABDC 'B', ABS-2, a Web of Science indexed Journal; Agricultural Economics Review- a SCOPUS and ABDC 'C' listed journal, Euro-Med Journal of Business- Emerald Publishing- an S.J.R. Q1 Journal, Journal of Business and Management Research, The Lumbini Journal of Business and Economics.

  • Project Appraisal and Valuation-MBA
  • Consumer Behavior- BBA
  • Principles of Marketing -BBALLB
  • Marketing Management-BBALLB
  • Legal Aspects of Business-BBA
  • Operations Research-BBA
  • Organizational Behavior-MBA
  • Meta-Scientific Research in Marketing: Open Science Project (2025 to 2026). Team Member, Report Submitted for Review, IJRM & Ai Mark, USA.
  • Feasibility Study to Establish Province University in Province No 5 (2020). Team Member, Report Submitted to the Ministry of Social Development, Province No 5, Butwal, Nepal.
  • Skill Mapping and Survey Program of Karnali Province (2021). Principal Investigator, Inception Report Submitted to the Ministry of Education, Science, and Technology, Singha Darbar, Kathmandu.
  • Impact Evaluation of SMART Agricultural Village Program (2021). Principal Investigator, Report Submitted to Provincial Planning Commission, Lumbini Province, Nepal.
  • Visiting Professor, Kathmandu University, Nepal
  • Visiting Professor, Tribhuvan University, Nepal
  • Impact Evaluation of SMART Agricultural Village Program (2021). Principal Investigator, Report Submitted to Provincial Planning Commission, Lumbini Province, Nepal.
  • Reviewer-Review of Behavioral Economics- an ABDC 'B', ABS-2, a Web of Science indexed Journal;
  • Reviewer-Agricultural Economics Review- a SCOPUS and ABDC 'C' listed journal,
  • Reviewer-Euro-Med Journal of Business- Emerald Publishing- an S.J.R. Q1 Journal,
  • Reviewer-Journal of Business and Management Research, The Lumbini Journal of Business and Economics.
     
  • Fellow, Centre for Advancing Research in Management and Law

Neupane, T.P., Sangroya, D. & Sreen, N. (2026). Brand Defense: Scoping Review. Journal of Brand Management (ABDC- A) (Under Revision)

Neupane et al. (2026). Brand-Price Elasticity. (ABDC-A*) (Under Revision)

Pratibha Gyawali, & Tank Prasad Neupane. (2025). Macroeconomic and micro variables influencing the profitability of Nepalese commercial banks. Journal of Multidisciplinary Cases, 5(2), 12鈥�22. https://doi.org/10.55529/jmc.52.12.22

Neupane, T.P. (2023). Evaluating SMART Agricultural Village Program: Mixed Method Approach, Agricultural Economics Review. Vol. 24: No. 1, pp. 1-24. 鈥淟ead Paper,鈥� (ABDC-C, SCOPUS Indexed, SJR).

Timilsena, R., Chaudhary, L., and Neupane, T.P. (2021). Public Service Motivation and Nurses' Satisfaction in Butwal City during the COVID-19 Pandemic. The Lumbini Journal of Business and Economics 7(1), 11-23. Nepal: Lumbini Banijya Campus.

Neupane, T.P. (2020). Is Individualism Fatal in Pandemic? Review of Behavioral Economics, 7, 1-16. U.S.A.: Now Publisher. "Lead Paper" (ABDC- B, ABS-2).

Neupane, T.P. (2020). Is Individualism Fatal in Pandemic? Review of Behavioral Economics, 7, 1-16. U.S.A.: Now Publisher. "Lead Paper" (ABDC- B, ABS-2).

Neupane, T.P. (2020). Validation of Brand Patriotism Scale in Nepali Context. The Lumbini Journal of Business and Economics 1(1), 11-23. Nepal: Lumbini Banijya Campus.

Neupane, T.P. (2020). Validation of Brand Patriotism Scale in Nepali Context. The Lumbini Journal of Business and Economics 1(1), 11-23. Nepal: Lumbini Banijya Campus.

Neupane, T.P. (2019). Effect of Remittance Inflows on Urban Slums. The Lumbini Journal of Business and Economics 1(1), 17-24. Nepal: Lumbini Banijya Campus.

Neupane, T.P. (2019). Effect of Remittance Inflows on Urban Slums. The Lumbini Journal of Business and Economics 1(1), 17-24. Nepal: Lumbini Banijya Campus.

Presented paper entitled "Effect of Remittance Inflows on Urban Slums" on conference-themed International Seminar on Redefining Management Education in Nepal. Lumbini Banijya Campus, Nepal(2019)

Neupane, T.P. (2018). Impact of Perceived Service Quality, Credibility, and Prestige of Private College-Brand on Satisfaction and Word of Mouth of Undergraduate College Students. The Lumbini Journal of Business and Economics 6(1), 31-43. Nepal: Lumbini Banijya Campus.

Neupane, T.P. (2018). Impact of Perceived Service Quality, Credibility and Prestige of Private College-Brand on Satisfaction and Word of Mouth of Under-Graduate College Students. The Lumbini Journal of Business and Economics 6(1), 31-43. Nepal: Lumbini Banijya Campus.
Email tankp.neupane@jgu.edu.in
ORCID ID 0000-0001-6415-7937
Key Expertise Consumer Choice, Modeling and Analytics, Brand Management.